SOCIAL MEDIA OPTIMIZATION

The optimization of social networks (SMO) is the use of a series of points of sales and communities to generate publicity to increase the knowledge of a product, brand of service or event. The types of social media involved include RSS feeds, news sites and bookmarks, as well as social networking sites such as Facebook, Twitter, video sharing sites and blog sites.

ONLINE REPUTATION MANAGEMENT

ONLINE REPUTATION MANAGEMENT

The optimization of social network is becoming an increasingly important factor in search engine optimization, a process of designing a website so that it is ranked as high as possible in search engine. Research- As search engines increasingly use the recommendations of social network users such as Reddit, Facebook, Tumblr, Twitter, YouTube, LinkedIn, Pinterest, Instagram and Google+ to rank the pages on search engine result pages.

SOCIAL MEDIA ANALYSIS

As a result, search engines may use these votes based on a page correctly ranked on the search results pages. Also, since it is more difficult to go beyond the scale or influence the search engine in this way, search engines place more action on social search. This, combined with a more personalized search based on interests and locations, has considerably increased the importance of a social network. The presence of media in the optimization of search engines. Due to personalized search results, the presence of social networking sites on websites such as Yelp, Google Places, Foursquare and Yahoo! The location has become more and more important. Though social networks are related to search engine marketing, it changes in many ways.

SOCIAL MEDIA ANALYSIS
Keyword Search

Facebook

Facebook is the biggest social media which connects betwen people to people and it is the biggest platform for the social marketing

Competitive Analysis

Tumblr

Tumblr blogs may optionally allow users to submit questions, either as themselves or anonymously, to the blog for a response. Tumblr also offered a "fan mail" function, allowing users to send messages.

Link Building

Twitter

It is an American online news and social networking service on which users post and interact with messages known as "tweets". Tweets were originally restricted to 140 characters, but on November 7, 2017, this limit was doubled for all languages

Web Marketing Analytics

Reddit

Reddit is an American social news aggregation, web content rating, and discussion website. Registered members submit content to the site such as links, text ...

Web Marketing Analytics

YouTube

YouTube, LLC is a US video-sharing website based in San Bruno, California. Chad Hurley, Steve Chen and Jawed Karim, three former PayPal employees, created the service in February 2005.YouTube is now a subsidiary of Google.

Web Marketing Analytics

Instagram

Instagram is a social sharing photo and video service owned by Facebook, Inc. It was created by Kevin Systrom and Mike Krieger and was launched in October 2010 exclusively on iOS.

SEARCH ENGINE OPTIMIZATION

The optimization of social networks has become an increasingly important factor in search engine optimization, which is to design a website to get the best possible search engine rankings. As search engines increasingly use the recommendations of social network users.

such as Reddit, Facebook, Tumblr, Twitter, YouTube, LinkedIn, Pinterest, Instagram and Google+ to rank pages on search engine results pages. Count as a "vote" for the quality of this webpage. As a result, search engines can use these votes based on properly ranked websites in the search results pages. Moreover, since it is more difficult to go beyond scales or to influence search engines in this way, search engines put more actions into social research. This, coupled with an increasingly personalized search based on interests and location.

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